Lost Faith That You'll Ever Be a Success? This is For You

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.  You know the feeling. Everything you try turns to dust. Or, worse, debt.  You thought it was a good idea. It looked like it was working. And then, well, something intervened. Or someone.  Suddenly, you’re staring at having […] Read more »

With Half A Billion Customers Lost, McDonald’s Gambles On Mobile Ordering To Get Them Back

McDonald’s has always boasted about the billions of customers it has served. But now it has a big problem: the 500 million potential visitors it estimates it’s lost in the past five years. It hopes mobile ordering and curbside delivery will lure them back. All articles Read more »