How Marketers Can Survive the Caprices of Search and Social Media

How Marketers Can Survive the Caprices of Search and Social Media

Search and social algorithms go under such constant and unpredictable changes that long-term planning becomes a useless and wasteful process.  Take Google as an example. When it decided to cache all email images on its servers, marketers running emails with dynamic content that “refreshes” found themselves out of luck.

Continue reading…
All articles

Related Posts: