The Fore Street offices, close to the city of London, will be open until the end of October with the intention of bringing together developers, engineers, entrepreneurs and tech enthusiasts. AWS is offering personal help and guidance from a range of experts from both AWS and its partners, with the intention of encouraging entrepreneurs to build new systems on AWS or create their own startups. Once registered, visitors can participate in training courses, boot camps, self-paced labs, seminars or networking events.
The programme will feature a number of educational strands for would-be developers. Under the Ask an Architect initiative, AWS users can book appointment for a one to one meeting with an AWS systems expert to discuss technical questions about their AWS architecture, AWS features and cost optimization. The AWS Technical Bootcamps will be free one day training sessions run by experienced AWS instructors and systems designers, with the aim of giving delegates hands-on experience using a live environment with the AWS Management Console.
The free technical sessions are designed to cover development areas in which experienced instructors are rare in the cloud industry, such as mobile and gaming, databases, big data, compute and networking, architecture, operations, and security. AWS customers, partners and industrialists will also host evening sessions to share their experiences.
Startups will also get the chance to hear from customers, venture capitalists and incubators. Experts in venture capital, from Seedcamp and Techstars, will be on had to offer funding and business development guidance.
Intel, a supporter of the programme, will host talks and demonstrate new advances in Xeon processors and the Internet of Things. IT automation company Chef will advise on development operations.
Pop-up Loft London is the third initiative in the programme after previous events in San Francisco and New York as AWS aims to help local startups to grow their businesses using its cloud services. Two thirds of the UK’s startups with valuations of over a billion dollars, including Skyscanner, JustEat, Powa, Fanduel and Shazam, now use AWS to run their services, Amazon claims.
“We’re bringing some of the brightest and most creative minds in the industry to help startups across the UK,” said Amazon CTO Werner Vogels.